Week 4 / part b strategic market planning | MKT/574: Marketing: Social, Mobile, And Analytics | University of Phoenix
ALLBIRD’S SHOE COMPANY This week you continue your strategic marketing plan for your selected business. The data analysis part of the plan is about analyzing the marketing data that’s available, including internal, secondary, primary, and customer relationship management (CRM) data. You will also need to identify sources for each type of data. Access the Strategic Marketing Plan Template that you submitted in Week 2 that contains […]